BRAND STRATEGY FOR BUSINESSES THAT ALREADY SELL

Your next brand move, clarified today.

Answer eight questions about your business. Your next step appears on screen the moment you finish. No sales call, no calendar.

Start your free diagnostic

Built on Inspiration Strategy, the method we've used since 2016 with more than 100 entrepreneurs in a dozen countries.

Dream.

Build.

Inspire!

More content won't fix a blurry brand.

Most growing businesses don't have a visibility problem. They have a clarity problem.

Who exactly do you serve? What do you promise them? What should you do next?

Without those answers, every post, ad and redesign pulls in a different direction.

Pushing harder only makes the noise louder.

The fix starts with one clear move. Let's find yours!

Start your free diagnostic

4 Steps to Reach more People, Stand Out, and Attract your Ideal Clients

Start your free diagnostic

Strategy

Identity

Story

Inspire!

1

2

3

4

strategy icon smallExperience Icon SmallMessage Icon SmallInspire Icon Small

1

Create Your Strategy

Your first step is making an actionable plan that helps you track progress and keep your true north as you move forward.
‍
We will align the pillars of your brand to build strong foundations that support exponential growth.

  • Align your purpose to your genius and offer
  • Define your customers and their journey
  • Clarify your positioning and message
  • Translate everything into visual elements

Your strategy is the base everything else stands on!

Kataplasma Workshops Inspiration Strategy Brand MarketingInspiration Strategy Roadmap brand marketingInspiration Strategy Roadmap Example brand marketing

2

Design Your Identity

The second step is creating a congruent system that turns attention into sales.

Together we'll design the systems that your brand needs to thrive in today's digital environment.

  • A logo and identity system your ideal customers remember
  • A conversion funnel tailored to your needs and fully optimized
  • A lead capture system to store the information of potential buyers
  • An automated nurturing campaign to turn interest into sales
  • Retargeting campaigns to remove any leaks from your funnel
  • Advocacy programs that give your people a reason to share
  • A website that sells for you, day and night

This is the structure that supports your brand's growth.  

Logo Design Inspiration Strategy Kataplasma Brand MarketingBrand Guidelines Inspiration Strategy Kataplasma Brand Marketing
Landing page sales pdf Inspiration Strategy Kataplasma Design Brand MarketingMerch Flyers Sales Collateral Inspiration Strategy Kataplasma Design Brand Marketing

3

Tell Your Story

Our third step will be to create and distribute content to reach more people and build your authority.

Make sure you grow your brand every time you show up by:

  • Picking your communication channels to spread your message
  • Using the power of storytelling to get more engagement and sales
  • Scaling your impact by repurposing your content in a few clicks  
  • Showing up every day to serve your community with confidence  

Your message is the essence and nutrients of your brand!  

Social Media Strategy Inspiration Strategy Kataplasma Design Brand MarketingSocial Media Content Strategy Inspiration Strategy Kataplasma Design Brand Marketing

4

Inspire Your Tribe

The final step is collaborating with other leaders to build bigger opportunities to create a better world.

Be your best self and set the example for those who follow you.  

  • Get accountability to live by your values and set a good example
  • Claim proven frameworks to empower your people as a true leader
  • Learn coaching and negotiation tactics to navigate your relationships
  • Redefine what it means to sell and serve without being annoying

Your people are the living proof of your brand!

Brand Strategy Inspiration Strategy Kataplasma Design Brand Marketing
Logo Visual Identity Brandbook Inspiration Strategy Kataplasma Design Brand Marketing

Not sure which step comes first? Ten minutes will tell you.

Start your free diagnostic

Where to start

Pick the depth that fits your stage.

Every starting price is published. You choose where to start, no sales call needed.

Do it yourself

Inspiration Strategy Workbook

Coming soon

The whole method in a book, so you can build your Brand Map at your own pace.

Join the waitlist

Do it yourself

Bootcamp

$997 USD

Learn the method with a group and get feedback as you build your Brand Map.

Join the waitlist

Do it with us

Brand Audit

$350 USD

We'll review your brand, website and every social channel with real numbers, so you know what to fix first. Full refund if your report doesn't give you clear next steps.

Get your Brand Audit

Do it with us

Inspiration Strategy

From $5,000 USD

Seven 1:1 workshops and one Brand Map your whole team can run with. Your Brand Audit is credited in full if you start within 3 months.

Start with the Brand Audit
See every service and price →

See what our clients have to say about us:

Before working with Kataplasma driving my brand felt like a broken bike, now it feels like a custom Ferrari!

Edgar

COO, Mia Mare

I'm in awe. I'm so grateful... you helped me follow my heart, and now I feel unstoppable, and so you showed me that it was possible.

Melissa

Founder, Discover Movement

At 75, I never thought I'd master the digital world, but Sebastian patiently walked me through creating a strategy that not only made sense but also brought my ideas to life..

Julio

Producer, OMM

Proof

Work that speaks for itself.

Mia Mare brand by Kataplasma

Case study

Mia Mare: A Brand With Architecture

Cloud Corleone and the Friendly Mafia brand by Kataplasma

Case study

Cloud Corleone: The Friendly Mafia

Orquesta Mesoamericana de Mujeres brand by Kataplasma

Case study

Orquesta Mesoamericana de Mujeres: One Flower, Nine Roots

Discover MoveMEnt brand by Kataplasma

Case study

Discover MoveMEnt: Movement With a Capital ME

Tokens in Time brand by Kataplasma

Case study

Tokens in Time: One Idea You Can Wear

Nilu Kamiss brand by Kataplasma

Case study

Nilu Kamiss: A Net Made of People

Sebastian Lecona Kataplasma

Meet your strategist

I'm Sebastián Lecona. Call me Bas. I'm a business consultant with a hippie heart. I believe we can solve humanity's biggest problems by helping each other. For years I asked: how do I find better clients? Then I flipped the question. How do the best clients find me? That question became Inspiration Strategy. Since 2016, I've used it with more than 100 entrepreneurs in a dozen countries. As the founder of Kataplasma, here's our promise: we help generous leaders build brands the right people can't ignore.

Start your free diagnostic

Our guarantee: you approve every step.

Every project moves in phases. You review and approve each one. If a phase isn't right, we adjust it before moving on.

Ready for your next move?

Start your free diagnostic

get a FREE copy of our ebook

Learn the 5 Keys To Grow Your Business With The Power Of Social Media!

Get your FREE copy of our ebook packed with techniques used by the most successful digital entrepreneurs to grow brand awareness, generate leads, and facilitate sales.

Inside you'll learn:

  • How to reach 10x more people without wasting time
  • You need likes, right? Wrong! Learn what really matters
  • 3 ways to get your next client with a post
  • The truth about branding and other secrets revealed
  • How to stop wasting money with ads
  • What you should never do in your content

Simply enter your name and email and a PDF copy will instantly be sent right to your inbox.

Your download should arrive to your mail in a few minutes!

Make sure you check your spam folder in case it didn't land safely.
‍
Meanwhile, let me ask you something:

Do you want your brand and marketing to work in perfect synergy?
Check this out

Oops!

Something went wrong while submitting the form. Please try again later.